Beacher Media Group is a cultural powerhouse founded by legendary showman and entrepreneur Jeff Beacher, whose career has redefined what it means to merge entertainment, technology, and influence. What started as an electric vaudeville revolution with Beacher's Madhouse evolved into a global brand strategy empire—launching companies, countries, and creators into the cultural stratosphere.
The seeds of Beacher Media Group were planted in 2014, when Jeff was brought in by Airbnb to create and lead its first-ever celebrity relationship division—ushering in a new era of brand integration between Silicon Valley and the entertainment world. That pivotal collaboration laid the foundation for Beacher Media Group's core philosophy: the fastest way to the mainstream is through the hearts—and screens—of the influential.
But the Beacher legacy began years earlier—onstage, under the lights, rewriting the rules of live entertainment. Beacher's Madhouse first exploded onto the scene at The Paramount at Madison Square Garden, then moved to Broadway in New York City before making history on the Las Vegas Strip with a residency at the Hard Rock Hotel & Casino, where Jeff became the youngest headliner in Vegas history. From there, the Madhouse launched an 81-city national tour, then arrived in Los Angeles with a five-year run inside the historic Hollywood Roosevelt Hotel—the same theatre that hosted the very first Academy Awards. That chapter became the most star-studded theatre experience in LA history, with a surreal mix of immersive spectacle and celebrity chaos that made it the hottest live ticket in Hollywood. The Madhouse then returned triumphantly to Las Vegas for a final run at the MGM Grand, cementing its place as one of the most legendary theatrical productions of the 21st century.
Across its journey, Beacher's Madhouse drew an electrifying roster of celebrity fans, friends, and collaborators—Miley Cyrus, Justin Bieber, Bradley Cooper, Johnny Depp, Sacha Baron Cohen, Zendaya, Selena Gomez, Katy Perry, Kim Kardashian, Khloé Kardashian, Kourtney Kardashian, Paris Hilton, and hundreds more. The show wasn't just a stage—it was a movement, a VIP playground, and a cultural lightning rod that left an indelible mark on the entertainment world.
After nearly two decades of sold-out shows, high-voltage events, and nonstop dealmaking from penthouses to private jets, the lifestyle took its toll. At his heaviest, Jeff weighed 440 pounds and faced a critical health turning point. Instead of burning out, he transformed—radically overhauling his health, mindset, and mission. He lost over 240 pounds, became a living example of reinvention, and made "Happy and Healthy" his personal and professional mantra.
With that new vision, Beacher Media Group formally launched in 2015 as a full-service agency fusing Hollywood influence with global brand strategy. Early clients included Airbnb, Lyft, and Hard Rock Hotels. The portfolio quickly expanded to category-defining innovators like Outdoorsy and Gemini Crypto Exchange, with Beacher Media executing authentic celebrity integrations, viral campaigns, and culture-defining moments across entertainment, tech, and wellness. Over the past decade, the agency has orchestrated more than 500 top-tier celebrity deals—from influencer partnerships to brand launches—driving billions in earned media and cultural impact.
Beyond brand work, Beacher expanded into national image-building and global diplomacy. In 2019, the Dominican Republic brought on Beacher Media Group to help restore its international reputation and reignite tourism following major PR crises. The result: billions of impressions, over $100 million in earned ad value, and a full repositioning of the country as the Caribbean's #1 luxury destination. It was a definitive success that helped launch Beacher Media Group's Tourism & Cultural Diplomacy Division.
On the content side, Jeff expanded into film and television production. He served as a consulting producer for Pitbull's New Year's Revolution and Mariah Carey's Merriest Christmas, was a producer on The Gong Show, and co-created and executive produced The House for FOX with the executive producer of Jimmy Kimmel Live. He also co-produced the thriller Wash Me in the River, starring Robert De Niro and John Malkovich.
In 2022, Jeff co-founded 444 Capital alongside the D'Amelio family and leading Silicon Valley investor Doug Renert. The fund was designed to back female founders and underrepresented entrepreneurs across wellness, fintech, and consumer tech. That same year, he partnered with Big Idea Ventures to support food innovation and government solutions for global food insecurity.
Then in 2023, Beacher Media Group once again led the industry into new territory—becoming one of the first entertainment and celebrity advisors to OpenAI for ChatGPT. That same year, Jeff returned to Airbnb as the company's Entertainment Relations Consultant, leading the charge in celebrity and influencer strategy as the brand scaled globally.
Now entering a bold new chapter, Beacher Media Group is driving the rollout of Beacher Vitality—a cutting-edge health, longevity, and telehealth platform powered by AI and inspired by Jeff's own transformation. At the same time, the firm is spearheading the return of Beacher's Madhouse, along with the relaunch of Jeff's production company, poised to deliver the next generation of bold, culture-shaping content.
And while Beacher Media Group may be ten years strong, with the rise of AI, immersive experiences, and health-as-performance, this is once again just the beginning for Jeff Beacher and his empire. A new age of entertainment is dawning—one built on transformation, technology, and timeless showmanship—and Beacher Media Group is at the center of it all.